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Now enrollingBeginner to Intermediate

AI for Sales & Marketing

Turn AI into pipeline, pipeline into revenue.

A hands-on, twelve-hour live course for sales and marketing teams who want to use AI to find better leads, write sharper copy, automate follow-up, and measure what actually moves the needle. You'll leave with working assistants, campaign templates, and a 90-day rollout plan.

Duration

12 hours total

Schedule

3 days · 4 hours per day

Level

Beginner to Intermediate

Format

Live cohort

Reserve your seatPricing announced soon · Schedule picker & checkout coming soon
Sales and marketing team reviewing an AI lead scoring and campaign analytics dashboard together

What you'll walk away with

  • Identify and prioritize high-intent leads using AI scoring
  • Write sales copy, emails, and proposals faster with AI assistance
  • Build personalized outreach sequences at scale
  • Use AI to segment audiences and sharpen campaign targeting
  • Automate repetitive marketing and follow-up tasks
  • Create a 90-day AI roadmap for your sales and marketing function

The curriculum

Three focused days. Every session is hands-on — you build as you learn.

Day 1 — AI-First Sales

Find, score, and engage the right buyers

  • Mapping your funnel: where AI pays off first
  • Lead scoring and CRM enrichment with AI
  • Prompt patterns for sales research and outreach
  • Writing proposals and follow-up that convert
  • Building your first AI sales assistant
Day 2 — AI-Powered Marketing

Content, campaigns, and targeting at scale

  • AI for content strategy, SEO, and social media
  • Writing on-brand copy, emails, and landing pages
  • Audience segmentation and persona development
  • Personalized campaigns without the manual work
  • Creative testing and iteration with AI feedback
Day 3 — Automation, Analytics & Rollout

Connect the dots and make it stick

  • Automating nurture sequences, handoffs, and reporting
  • Using AI for attribution and campaign analytics
  • Governance, brand voice, and quality control
  • Building your 90-day AI sales and marketing rollout plan
  • What to do Monday morning

Upcoming cohorts

Pick a cohort that fits your calendar. Cohorts are intentionally small.

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Who it's for

  • Sales leaders and account executives looking to hit quota faster
  • Marketing managers and content leads stretched across channels
  • Revenue operations professionals automating the funnel
  • Founders and growth leaders building lean GTM teams

What you need

  • A laptop with a modern browser
  • Familiarity with your current CRM or marketing tools
  • A real pipeline, campaign, or customer segment to work on

Ready to build with AI?

Cohorts are intentionally small so every learner ships a real app. Get in touch and we'll hold a seat in the next session.

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