AI for Sales & Marketing
Turn AI into pipeline, pipeline into revenue — for enterprise teams, startups, and consulting practices.
A hands-on, ten-hour live course for sales and marketing professionals who want to use AI to find better leads, write sharper copy, automate follow-up, and measure what actually moves the needle. You might be an enterprise seller trying to hit a big number, a startup founder building a lean GTM engine, or a consultant running sales and marketing for clients. You will leave with working assistants, campaign templates, and a 90-day rollout plan that fits your organization, your startup, or the businesses you advise.
Five 2-hour sessions (10 hours total)
Monday–Friday · Pick your own 2-hour block
Beginner to Intermediate
1-on-1 or cohort
What you'll walk away with
- Identify and prioritize high-intent leads using AI scoring and research
- Write sales copy, emails, and proposals faster with AI assistance
- Build personalized outreach sequences at scale
- Use AI to segment audiences and sharpen campaign targeting
- Automate repetitive marketing, follow-up, and reporting tasks
- Create a 90-day AI roadmap for your sales and marketing function, team, or clients
The curriculum
Five focused days. Every session is hands-on — you build as you learn.
Find and score the right buyers
- Mapping your funnel: where AI pays off first for enterprise, startup, or client GTM
- Lead scoring, CRM enrichment, and account research with AI
- Prompt patterns for sales research and buyer intelligence
- Building your first AI sales assistant
Engage buyers and close faster
- Personalized outreach sequences at scale
- Proposals and follow-up that convert
- Objection handling and negotiation with AI
- Meeting prep, notes, and recap automation
Show up everywhere with a small team
- AI for content strategy, SEO, and social media
- Writing on-brand copy, emails, and landing pages
- Repurposing content across channels
- Creative testing and iteration with AI feedback
Send the right message to the right buyer
- Audience segmentation and persona development
- Personalized campaigns without the manual work
- Nurture sequences, handoffs, and lifecycle marketing
- A/B testing and iteration workflows
Connect the dots and make it stick
- Using AI for attribution, pipeline analytics, and campaign reporting
- Governance, brand voice, compliance, and quality control
- Building your 90-day AI sales and marketing rollout plan
- What to do Monday morning for your team, startup, or clients
Pick a time block that works for you Monday – Friday
Choose 1-on-1 or a small cohort. Every session runs for two hours at the same time Monday through Friday for a 10-hour total for the week.
Who it's for
- Sales leaders and account executives looking to hit quota faster
- Marketing managers and content leads stretched across channels
- Revenue operations professionals automating the funnel
- Founders and growth leaders building lean GTM teams
- Consultants and fractional CMOs running sales and marketing for clients
What you need
- A laptop with a modern browser
- Familiarity with your current CRM, marketing tools, or sales process
- A real pipeline, campaign, customer segment, or client GTM motion to work on
Ready to build with AI?
Go 1-on-1 for $499 a week, or join a cohort for $299 a week — same schedule, same curriculum. Pick a time that fits your schedule.